Skills & Competencies for Media Design Manager

Media Design Manager job profile

JOB SUMMARY for Media Design Manager

Designs, plans, and directs the development and distribution of informational material across different types of media.

JOB RESPONSIBILITIES for Media Design Manager

Identifies target audience and analyzes media efficiency, ensures media design works appropriately. May assist in media plan implementation, apprises and modifies media design.

Media Design Manager SALARY RANGE

BASE 50%
$115,617
TOTAL 50%
$119,697
Job Level
M03
Job Code
SM15000320
Education/Degree
Bachelor's Degree
Reports To
Head of a Unit/Department

Media Design Manager Skills and Competencies List

Proficiency Levels and Behavioural Indicators
Salary.com identifies five increasing levels of proficiency for each skill/competency. Some jobs require only a relatively low level of proficiency in each skill/competency, while other jobs will require a more advanced level of proficiency in the same skill/competency. These levels rate the degree of proficiency (skill level, expertise) we expect the incumbent to perform in the given skill/competency for the given job. Note that we intentionally do not associate timeframes or years of experience in performing the skill/competency because that can be misleading. Proficiency levels identify what the incumbent knows and can do rather than how long they have been doing it. Also, note that the proficiency levels are cumulative, e.g., a level 4 proficiency implies the ability to perform all the behaviors at the lower levels.
Check each Media Design Manager skill and competencie below to view definitions.

12 general skills or competencies (Job family competencies) for Media Design Manager

1 Job Family Competencies – Web Design
Proficiency Level -3
Skill definition-Overseeing website interface elements from structure and layout to images, colors, fonts, and graphics to enhance user experience.
Level 1 Behaviors
(General Familiarity)
Describes the challenges and difficulties in designing and updating a website.
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Level 2 Behaviors
(Light Experience)
Identifies and reports web requirements and enhancement opportunities to management.
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Level 3 Behaviors
(Moderate Experience)
Helps in the selection and customizing of tools for web design and development.
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Level 4 Behaviors
(Extensive Experience)
Leads teams in creating interactive and visually compelling articles to gain competitive advantages.
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Level 5 Behaviors
(Mastery)
Develops and implements web content strategies using best practices to meet and exceed objectives.
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2 Job Family Competencies – Advertising
Proficiency Level -4
Skill definition-Promoting and selling products, services, or ideas to convince our target customers in choosing a specific brand.
Level 1 Behaviors
(General Familiarity)
Enters data related to priced advertising materials, orders, and revisions to our database.
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Level 2 Behaviors
(Light Experience)
Collects and compiles marketing and advertising statistics.
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Level 3 Behaviors
(Moderate Experience)
Handles all promotional marketing materials to generate detailed branding.
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Level 4 Behaviors
(Extensive Experience)
Integrates core annual marketing and advertising programs for each assigned account to increase profit.
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Level 5 Behaviors
(Mastery)
Keeps abreast with the new trends and techniques in advertising to ensure business competitiveness and optimal growth.
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3 Media Design Manager - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - Media Design Manager
Proficiency Level - 4
5 Competency for - Media Design Manager
Proficiency Level - 5

12 soft skills or competencies (core competencies) for Media Design Manager

1 Core Competencies – Business Process Improvement
Proficiency Level -4
Skill definition-Proactively defining, analyzing, and streamlining existing business processes within an organization to meet new quotas or standards of quality.
Level 1 Behaviors
(General Familiarity)
Explains common symptoms of inefficient processes that call for business process improvement.
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Level 2 Behaviors
(Light Experience)
Collects feedback directly from staff involved in the new process mapping.
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Level 3 Behaviors
(Moderate Experience)
Manages process improvements to ensure that the entire system works efficiently.
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Level 4 Behaviors
(Extensive Experience)
Expedites processes by switching from sequential tasks to simultaneous tasks.
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Level 5 Behaviors
(Mastery)
Leads the reorganization of the workforce based on the agreed and desired outcomes.
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2 Core Competencies – Planning and Organizing
Proficiency Level -5
Skill definition-Managing and prioritizing resources and workloads by creating well-organized plans to attain organizational goals and objectives.
Level 1 Behaviors
(General Familiarity)
Documents best practices in planning and organizing work to address important tasks.
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Level 2 Behaviors
(Light Experience)
Discusses the positive and negative outcomes of planning and organization in the workplace.
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Level 3 Behaviors
(Moderate Experience)
Helps set up new practices to anticipate and address the needs of planning and organization initiatives.
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Level 4 Behaviors
(Extensive Experience)
Facilitates the adoption of advanced tools to streamline the process of planning and organization.
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Level 5 Behaviors
(Mastery)
Develops best practices in planning and organizing activities to improve organizational efficiency.
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3 Media Design Manager - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - Media Design Manager
Proficiency Level - 4
5 Competency for - Media Design Manager
Proficiency Level - 5

Summary of Media Design Manager skills and competencies

There are 0 hard skills for Media Design Manager.
12 general skills for Media Design Manager, Web Design, Advertising, Brand Management, etc.
12 soft skills for Media Design Manager, Business Process Improvement, Planning and Organizing, Coordination, etc.
While the list totals 24 distinct skills, it's important to note that not all are required to be mastered to the same degree. Some skills may only need a basic understanding, whereas others demand a higher level of expertise.
For instance, as a Media Design Manager, he or she needs to be skilled in Business Process Improvement, be an expert in Planning and Organizing, and be an expert in Coordination.

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